Leadership Excellence: Why Marketing Matters for Every Leader

August 24-25
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Discover why every leader must be a marketer at our executive bootcamp, held at UWC Dilijan on August 24 and 25. This unique program will empower you to elevate your leadership skills and integrate marketing into your strategic vision.

Meet Our Distinguished Lecturers:

👤 Ruben Hayrapetyan
Co-founder and CEO of Matena International School of Leadership and Professional Development. Ruben’s practical approach to leadership and professional growth will inspire you to reach new heights.

👤 Laurent Acharian
Global Marketing Senior Director at BCG X, based in Paris. Laurent brings extensive experience from leadership roles at The Boston Consulting Group, BCG Gamma, PWC, and l’Equipe.

This 2-day executive bootcamp is designed for leaders who are looking to refresh their approach, learn from the best in the industry with like-minded executives. Enhance your experience with engaging networking games in the evening, designed to foster connections in a fun and interactive way.

Who Should Attend:

• Business leaders aiming to upgrade their leadership and effectively integrate marketing into their strategic vision.
• Marketing professionals looking to advance their leadership capabilities.
• Executives and managers seeking to understand the impact of leadership and marketing on organizational success.

Program Highlights:

Day 1: Leadership Development

• Leadership Skills and Qualities: Enhance your leadership abilities with practical, hands-on sessions.
• Case Study: Apply your learning to real-world scenarios for deeper understanding.

Day 2: Marketing Mastery

• Sharing Experience: Insights from a Global Marketing Director.
• Leading Global Consulting Company’s Marketing: Use Cases and Practical Exercises.

📅 Date: August 24-25
📍 Location: UWC Dilijan
📎Simultaneous English-Armenian translation

For an investment of 240,000 AMD, you will gain not only invaluable insights and knowledge but also enjoy comprehensive amenities including delicious meals, convenient transfer services, and unique networking opportunities, ensuring a seamless and enriching experience.

Check out the bootcamp schedule here.

Don’t miss this opportunity to elevate your leadership skills and understand why marketing matters for every leader. Secure your spot today and take the first step towards becoming a more dynamic and effective leader.